Boutir has launched a brand new feature called “Volume price” in our desktop CMS. This is very useful for incentivizing customers to buy more during mega or clearance sales!

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What does “Volume price” mean?

As its name suggests, “Volume price” allows you to set discounted prices based on a total amount of a product ordered by a customer. For instance, there is a merchant who applies a 3 tier pricing strategy to a hoodie (Original Price: $300):

QuantityDiscounted Price
1st tier3$250
2nd tier6$200
3rd tier9$150

If a customer:

  • buys 4 hoodies, he/she would pay $250 for each of them (volume break 3) for a total of $1000 
  • buys 7 hoodies, he/she would pay $200 for each of them (volume break 6) for a total of $1400 
  • buys 15 hoodies, he/she would pay $150 for each of them (volume break 9) for a total of $2250, and so on

In other words, the more the customer buys, the cheaper the unit selling price. This is really helpful if you want to drive more sales and increase your average order value (AOV) during retail peak seasons! 

To learn how to use this feature, please read:


Something you should know before using the feature

  • This feature only applies to merchants who are subscribing to our Business or Business PLUS service plan.
  • Once you create a product and enable the feature, this will disable its discounted price setting (if any).
  • The volume price applies to all item options (if any), even if their prices are different. For example: 
    • Option prices: Red – $38 for 1 / White – $40 for 1 / Black – $42 for 1
    • Volume pricing: $40 for 2 or more / $30 for 5 or more (regardless of color)
  • When customers buy products with a volume price, they can also enjoy other offers from your online promotion campaign (if any). 
    • Please note that both “First purchase offer” and “Member order discount” will not apply to products with the volume price if they are set to exclude all discounted products.

For any questions, please contact our customer success team at m.me/boutir.hk

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